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> My coworkers and I joke from time to time about running an ethical advertising network with reasonable software. Well, they're joking. I don't think they know
by oAlbe 7y ago
> My coworkers and I joke from time to time about running an ethical advertising network with reasonable software. Well, they're joking. I don't think they know I'm not entirely.
How would that work? And more importantly, how would it stay ethical? I imagine the very basic idea would be to not need to track users, which removes the need for the huge swaths of Javascript that pollute the internet. But would that be profitable?
I'm curious to know what thought you put into this so far.
- cavneb 7y agoThis is exactly what we built and have been running for over 2 years. CodeFund [1] is an ethical advertising platform that is open source, does not permit or perform any tracking, and only displays ads based on the context of the site. We load our ads async so there’s no slowdown of the page. We are also open with our finances. We exist to fund open source maintainers, bloggers and builders. [1] https://codefund.io https://codefund.io
- hinkley 7y agoYeah that’s the question isn’t it. Let’s say I run a B Corp, or a non profit. Do I really want to associate with some of these networks? Or on the flip side, I run a website. I want to make some money to pay my expenses, but do I really want to inflict these ad networks on my readership? It’s not the sort of project that’s going to make you rich. It’s the sort of project that lets you sleep better.