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I'd rather be worried about whether advertising is (cost-)effective. Couldn't there be an advertising industry bubble? I block all ads online nowadays, but when
by 13415 7y ago
I'd rather be worried about whether advertising is (cost-)effective. Couldn't there be an advertising industry bubble? I block all ads online nowadays, but when I didn't, I found it hard to believe that they could be worth the money.
- kristopolous 7y agoThe bubble theory on ads is interesting. Around 2009 I saw it as "unprofitable venture backed companies advertising on unprofitable venture backed platforms" as if it's some kind of matryoshka doll system that works as a baton passing from one generation of bad investments to the next - no revenue is trading hands, just poorly placed investor money: A kafkaesque anarchy of people siloed at companies named after adjectives spelled without vowels passing pixels for sale among each other hoping that some unicorn will fall out of their back pocket.
- lioeters 7y agoI see how invasion of privacy fits into this self-reinforcing kafkaesque matryoshka bubble: massive collection and statistics of people's personal data are being used as advertisement for the advertisers.