Sure but then it becomes much more morally/ethically easy to justify running ad blockers (while allowing <ad/> through). Hell at that stage Mozilla could proba

Sure but then it becomes much more morally/ethically easy to justify running ad blockers (while allowing <ad/> through). Hell at that stage Mozilla could probably justify rolling ad blocking lists in as a default as long as they allow the labeled ads through. As you say the game will go on but maybe it the will be a more pleasant one to play.