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Yes, agreed. Ads are a great way to finance things where there is value in being accessible by everybody - I'm not happy about seeing podcast episodes locked be

Yes, agreed. Ads are a great way to finance things where there is value in being accessible by everybody - I'm not happy about seeing podcast episodes locked behind Patreon walls, for example. While it's great these creators are gaining an additional revenue stream, it still means I or others are priced out of accessing their content. I don't have any natural right to access it, of course, but I prefer the open access ad-driven model over a marketplace where I have to pay every single podcast I listen to $5 a month. And hell, podcast ads weren't tracking and profiling me. I'd be happy to not use an adblocker, but the abuse of ads for tracking users and as a potential attack vector for malicious content means I'm leaving my adblocker up, no matter how much sites might beg.

wybiral 7y ago
Podcasts are a great example. They've had to do advertising the old fashion way, by market research and trying to figure out which ad campaigns are more effective without mass surveillance. Often they use the strategy of widespread name recognition, which is why you can probably think of a mattress brand, and a recruiting platform off the top of your head. That's effective advertisement without tracking.
- jplayer01 7y ago
  A podcast is a podcast. Some of the podcasts I listen to have put a bunch of content behind a Patreon paywall. The distinction whether it's an RSS feed isn't meaningful. I still don't have access.
- scarface74 7y ago
  You can subscribe to password protected podcasts in many players just by including the username and password in the url.
- j605 7y ago
  Patreon gives you a private RSS feed so paid podcasts are indeed a possibility. It is similar to getting your private activity ATOM feed from Github for example.
- arkem 7y ago
  Some podcasts do algorithmic auction style ad sales with targeting based off geolocation on the downloading ip address. This works by generating a new audio file for each download. I think the industry calls it "dyanmic ad insertion".
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wybiral 7y ago

Podcasts are a great example. They've had to do advertising the old fashion way, by market research and trying to figure out which ad campaigns are more effective without mass surveillance. Often they use the strategy of widespread name recognition, which is why you can probably think of a mattress brand, and a recruiting platform off the top of your head. That's effective advertisement without tracking.

jplayer01 7y ago
A podcast is a podcast. Some of the podcasts I listen to have put a bunch of content behind a Patreon paywall. The distinction whether it's an RSS feed isn't meaningful. I still don't have access.
scarface74 7y ago
You can subscribe to password protected podcasts in many players just by including the username and password in the url.
j605 7y ago
Patreon gives you a private RSS feed so paid podcasts are indeed a possibility. It is similar to getting your private activity ATOM feed from Github for example.
arkem 7y ago
Some podcasts do algorithmic auction style ad sales with targeting based off geolocation on the downloading ip address. This works by generating a new audio file for each download. I think the industry calls it "dyanmic ad insertion".

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