A counterpoint: FL Studio is a long-standing, and much loved software package for audio production. Since its beginning FL Studio has had the following policy

A counterpoint: FL Studio is a long-standing, and much loved software package for audio production. Since its beginning FL Studio has had the following policy: Once you buy the software, all updates are free for life. The counterpoint is that each new version of the software has gotten better and better. Therefore, the purchase of FL Studio license both has fantastic current and future value, and has earned intense customer loyalty and online reputation, generating substantial word-of-mouth sales---like what I am doing right here, right now.