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Obviously you are wrong since literally 100s of billions of $$ are being spent on digital advertising and they are driving downstream conversions. Don't general
by product50 7y ago
Obviously you are wrong since literally 100s of billions of $$ are being spent on digital advertising and they are driving downstream conversions. Don't generalize your experience.
Advertisers (especially Direct Response) are some of the more analytical folks you'll meet. They won't spend a cent on a channel if they are not making it back in downstream conversions.
- FussyZeus 7y agoI think there’s a lot of people making a lot of money pretending it’s 1955. That’s my theory. B2B advertising and directed, targeted campaigns probably have good results. The spam shit I’m talking about? The crap you see on YouTube especially? I doubt it.