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> AT&T's total number of video subscribers dropped from 25.4 million in Q2 2108 to 22.9 million in Q2 2019. If they've hiked the prices by at least 10% in prec
by shoo 7y ago
> AT&T's total number of video subscribers dropped from 25.4 million in Q2 2108 to 22.9 million in Q2 2019.
If they've hiked the prices by at least 10% in preceding years without losing many customers then they're about even terms of revenue and may be more profitable
- ineedasername 7y agoWell, not quite, or not definitively. It depends on which subscribers they've lost. If the 10% lost subscribers represented higher paying (as in gold package) more profitable subscribers, meaning the 10% increase hit more lower paying customers, then they've got a net loss. In short, the 10% of lost subscribers may have accounted for more than 10% of their revenue.