Do you think the market actually looks for users growth on facebook.com that much, now that it has passed the billion mark, has proved to be profitable with ads

Do you think the market actually looks for users growth on facebook.com that much, now that it has passed the billion mark, has proved to be profitable with ads, and is making a huge chunk of its latest growth using other sites and apps (mainly instagram and whatsapp) ? I wouldn’t say fb is totally pure, but hyping number is i think the general rule with companies whether they are public or private. That’s why we have analysts, notation agencies, and why stock exchange requires publishing hard facts, which analysts can cross and match with high scrutiny.