> I think in both cases we could make better products if we articulated better and humanized events such as "going against the seat" or "unfriending". Some sup

> I think in both cases we could make better products if we articulated better and humanized events such as "going against the seat" or "unfriending". Some supporting evidence, or even argument, would be nice. What's the relevant mechanism? (Possibilities include "injuries are not analyzeable in terms of physical properties" and "if they don't think of victims as humans, they won't take accidents seriously".) BTW - Are you suggesting that the folks who analyze accidents are not sufficiently aware that humans are involved? Based on what?