Here are some threads on Reddit which called him out: http://www.reddit.com/r/IAmA/comments/d7e24/my_job_was_to_game_digg_using_infographics_voting/?limit=500 h

Here are some threads on Reddit which called him out: http://www.reddit.com/r/IAmA/comments/d7e24/my_job_was_to_game_digg_using_infographics_voting/?limit=500 http://www.reddit.com/r/IAmA/comments/d7e24/my_job_was_to_ga... And: http://www.reddit.com/r/bestof/comments/dril6/the_oatmeal_aka_giantbatfart_aka_matthew_inman_is/ http://www.reddit.com/r/bestof/comments/dril6/the_oatmeal_ak... Basically someone working SEO used GiantBatFart (The Oatmeal's Reddit username) as an example of people using SEO on Reddit and Digg. Long story short, The Oatmeal got mad.