Licensing is where you make your money. Check out this NYT article from 1987 about upheaval in the comic syndication business. http://query.nytimes.com/gst/fu

Licensing is where you make your money. Check out this NYT article from 1987 about upheaval in the comic syndication business. http://query.nytimes.com/gst/fullpage.html?res=9B0DE0DF1738F937A25755C0A961948260&sec=&spon=&pagewanted=print http://query.nytimes.com/gst/fullpage.html?res=9B0DE0DF1738F... (sorry for the long link) Reads like many of the "publishing will die" stories circulating today. States back then that merchandising accounted for 50% of revenue.