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This seems to be a not uncommon tale for people who make money out of Adsense.

• stanleydrew 16y ago
  Yes. I think the problem is that people don't really understand Adsense. They think they are "earning" money by placing ads on their sites. In reality they are outsourcing the placing of ads on their sites to Google, who manages the customer relationships with advertisers and shares a portion of the revenue with the site owner as an incentive. In agreeing to outsource the ads and relationships, site owners put themselves at the mercy of Google, which has a responsibility first and foremost to its paying customers, i.e. the advertisers.
  • rbanffy 16y ago
    Still, helping non-compliant site owners into compliance would create greater revenue opportunities and a healthier market for media buyers and sellers alike, as well as a better environment for the middleman.
  • JoeBracken 16y ago
    I agree there is little understanding by some of how Adsense "works" and how $ from an advertiser ends up in a check to you from Google. Most people don't care however anyone running a business off of Adsense should know in detail how they work or you risk getting your business cut off like this. As others have said diversification of revenue is important especially if you don't have confidence in how the system works - example the stock market. If you are releasing one or a few videos, revenue from Adsense is just about the only game in town. However if you have enough content that can survive outside of YouTube you create an opportunity to work directly with advertisers. Many video podcasters have moved this way, not hosting videos on Youtube and owning the ad relationships and revenue.