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5. Users eventually figure out they are paying way too much for random platforms they watch once or twice a month with the exception of a yearly season binge fo
by ohnope 7y ago
5. Users eventually figure out they are paying way too much for random platforms they watch once or twice a month with the exception of a yearly season binge for that 1 show they continue to subscribe for.
6. Users begin to drop from platforms.
7. Platforms realize the masses are fatigued from dealing with 5-10 different apps, multiple monthly payments, queues, sifting through tons of mediocre exclusive content, etc. They decide to create a God Platform that manages multiple "channels" through a single subscription.
8. Users love it, flocking to the new God Platform.
9. ?
- Spivak 7y ago9. Members of the God Platform realize that each entity being logically separate and needing to be independently profitable hurts the entire platform so they move to a combined subscription model where user revenue is shared depending on the size and popularity of the content provider. 10. The new model ensures that content producers compete at the contract negotiation level and don't manifest in user-visible price differences so the price of content gradually shifts away from the cost of production and up to customers' willingness to pay since all content producers are singular in the intent to maximize total user revenue. 11. Access to this God Platform is pretty much ubiquitous and ISPs try to differentiate themselves by bundling discounted subscriptions as part of their internet package. People love it and gradually move over. 12. Once every ISP offers the service the discount evaporates as it's no longer a differentiating feature. 13. ?