4 ms·

Does anyone else see Apple buying DDG in the near future?

• scottmcf 7y ago
  Would people continue to use it if that happened? I feel like that would defeat some of the point of the service.
• burlesona 7y ago
  Probably not. Apple is cautious about acquisitions and doesn’t generally buy things that have a consumer brand, they don’t really do advertising supported products, and they’re also mindful of anti-trust. My guess is that in the search space they see DDG as a useful partner, much like they see Yelp, but they’re not trying to expand into that business so an acquisition wouldn’t do much for them.