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> Then again Netflix makes Netflix originals, which are only available on Netflix, and I don't mind that There are arguments for why this could be a bad thing.
by anchpop 7y ago
> Then again Netflix makes Netflix originals, which are only available on Netflix, and I don't mind that
There are arguments for why this could be a bad thing. Originals/exclusives have the effect of giving an "unfair" advantage to the company who makes them, because to watch them you need to subscribe to their service. This allows them to compete in avenues other than price and quality of service. This is a similar issue to movie studios owning theater chains, the customers benefit from being able to go see the latest blockbuster at any theater they want, instead of only at company theaters.
The counterpoint is that this makes exclusives more valuable to a streaming service than the average tv show, which means more might get funded than if exclusives were illegal
- dymk 7y agoI don't understand why we're all of a sudden so concerned with exclusivity. Many high-profile games are platform exclusives, HBO is exclusive, Spotify has artist-exclusive recordings. The world still spins 'round. There exists a sliding scale between "100% an agnostic platform" and "100% creates and hosts only exclusive content", both of which have existed for decades, and now people are worried that Apple is funding podcasts?
- icebraining 7y agoPeople have argued against all of those. Apple is the new one, hence people will argue against it now. Plus, at least Netflix et all try to be cross-platform (even if we Linux users are often left in the cold). Will I need an Apple device to listen to these podcasts? If so, that's rather different than those other cases.
- baddox 7y agoI mean, yeah, all else being equal, it would be better for consumers to have access to any content they want on any app or device. But it's a bit difficult to imagine how "making exclusives illegal" would work, exactly. Would content producers be required to sell their content to every distribution network for the same price, so that every streaming service could, if they wanted to, make a profit by effectively charging more for the content? What if the content producer just wanted to sell the raw video file of their movie to consumers directly? I.e. you go to the movie's website, pay, and download an .mp4 file? That's not much different than how Netflix works, except that DRM makes it tricky for the layperson to move that file around to other devices or video players. So perhaps what this law would look like is just a ban on DRM, although even if that happened, and the content producer had an app or website that took payment and served DRM-free video files, there's no simple way to move that file around, particularly on mobile phones or TV streaming boxes, so I think the sheer convenience of using the content producer's app or website would still result in largely the same "unfair" advantage to large content producers or unions of content producers. Another legal alternative might be to simply require content producers and distribution networks to be owned by different companies. I believe that idea has been proposed by Elizabeth Warren and others, although I don't know if it's a very fully-fledged proposal or if it would be a good idea. It seems like the distribution networks would still have massive economies of scale and thus the few really big networks would have leverage over customers and content producers that would still result in a lot of exclusivity.
- hoschicz 7y ago> Would content producers be required to sell their content to every distribution network for the same price, so that every streaming service could, if they wanted to, make a profit by effectively charging more for the content? No. The platform (Netflix, Hulu, etc.) would have to have a different ownership structure than the content creator. This would allow the studios to sell their shows to whoever they want under whatever terms they want (presumably to the highest bidder). This should theoretically let the free market work effectively. This (separation of platform from product on said platform) is the basis for many proposals for breaking up "big tech" and is IMO the way to go.
- baddox 7y agoI mention that, and my concerns about that, later in my comment.