When he talks about emotion, Gruber is not referring to a rabid fan base in love with a company. He's talking about the simple satisfaction that comes from flic

When he talks about emotion, Gruber is not referring to a rabid fan base in love with a company. He's talking about the simple satisfaction that comes from flicking a UITableView and watching it scroll with inertia. I have an iPhone and have observed a lot of friends/family (who don't know or care a whit about Apple or Android) just take pleasure from flicking around the contact list or using multi-touch to resize a photo (that always draws wows). Hell, kids even enjoy the UI gesture to unlock the phone. Android does this to a certain degree but it's obvious from the level of polish that their focus is not on these small things. And, BTW, that's fine - for someone like me, I'd rather see the stuff that Android is making progress in - but for many people, the iPhone UI still has that special 'something' that can't be described or measured.