3 ms·

How is it ok to have a crappy anything most of all your website?

• fleitz 16y ago
  Because Tazo is not an internet startup therefore their website is irrelevant to sales which is what matters. Tazo isn't trying to raise VC from power points, their trying to sell tea, and from the looks of things have done a pretty good job of it.
  • picasso81 16y ago
    A company's web site is a reflection of their brand (start up or not). This is a poor reflection. Being a food product / brick and mortar entity does not get you off the hook.
    • qq66 16y ago
      From a philosophical perspective this is true, but even if this website is a poor reflection on Tazo, this has a minimal impact on Tazo's revenues and profits.
      • zyphlar 16y ago
        Tazo isn't an island unto itself. Major brand websites affect the style of the entire internet (see Google and Twitter for two recent examples) and so it's right to say this is an example of a crappy 1998 "landing page."
      • Zak 16y ago
        I suspect the change would bring in enough profit over the course of a year to justify the 10 minutes it would take a bad web developer to put in a redirect from the landing page to the main site.
  • Bud 16y ago
    Their website is irrelevant to sales? Bzzt. Do not pass Go. Do not collect $200. Anything worth doing (and websites, in case you did not notice the last 15 years of history, are definitely worth doing) is worth doing properly. Tazo is definitely not doing this properly. The site is actively annoying and well-nigh unto impossible to navigate. Where do you get this crazy attitude that the web is not relevant to sales? Have you been locked in a Wal-Mart with no access to the Internet since 1990?
    • fleitz 16y ago
      Yes, I've been locked in a Wal-Mart in Arkansas since 1990 with no internet. I didn't get the idea that the web is irrelevant to sales, I got the idea that the web is irrelevant to the sales of Tazo tea. I got this idea because I see people buy Tazo tea almost everyday, have not looked at their website until today, and then it took me 5 minutes to figure out how to get it to work. This tells me that their website is irrelevant to their sales. If this is so why don't you create an awesome landing page that converts really well for tazo tea, get some SEO going, open up an account at shopify and then sell tazo tea on the internet? Perhaps you're not doing this because it would not generate the sales worth having the site? Prove me wrong, be a millionaire by selling tea on the internet because it converts so well.
      • Bud 16y ago
        I certainly grant your point (although it's obvious) that the web is not relevant to Tazo's current sales. Because they're not using it...at least not effectively. The far more useful question, and the one I thought was in play, was: is the web relevant to the possible sales they could glean if they used the net effectively? As for why I don't do it myself? Dammit, Jim, I'm an opera singer, not a tea entrepreneur!
  • ankimal 16y ago
    The least they could do was put a picture, yes a photo, of all their different teas. That would be better than this.