3 ms·
Put it into the contract/TOS, Company will not sell data, user data is owned by the user and licensed for use by Company, with the condition that Company cannot
by twunde 7y ago
Put it into the contract/TOS, Company will not sell data, user data is owned by the user and licensed for use by Company, with the condition that Company cannot sell data to third parties. To make it even more explicit you could add a checkbox to the registration that user does NOT grant consent to user data being sold to 3rd parties.
- wherat 7y agoIt's very easy to alter contracts and TOS, though. Even Google had a clause in their original TOS that they wouldn't do anything with user-level data: https://www.nytimes.com/interactive/2019/07/10/opinion/google-privacy-policy.html https://www.nytimes.com/interactive/2019/07/10/opinion/googl... Something stronger is necessary imo.
- troydavis 7y agoA clickwrap contract is generally considered legally binding. If your ToS is written such that the terms can’t be changed for previously-collected data and that changes of control and asset transfers will also contain this clause, if the company or an acquirer did so, users would sue. If you wanted to give users more litigation power, explicitly state that class actions are permitted. Now, if an acquirer changed the ToS for data collected after the acquisition, that’s a totally different story, but it wouldn’t be retroactive to data collected under the prior ToS. Finally, if your concern is that commercial contracts aren’t enforceable, that’s a much tougher problem to solve.