Engagements could also be a zero sum game. People (followers) are most likely following more and more accounts every year, yet could be engaging with the same n

Engagements could also be a zero sum game. People (followers) are most likely following more and more accounts every year, yet could be engaging with the same number of posts. Would be curious to see results of "private engagements" e.g. engagements on stories. Some of the top Twitter accounts I follow continuously tweet about the increase of DMs / private conversations on public posts. This would play into Mark Zuckerberg's vision of transitioning some of social media from the "town square" to the "living room". [1] [1] https://www.facebook.com/FacebookforDevelopers/videos/f8-2019-day-1-keynote/422572928569998/ https://www.facebook.com/FacebookforDevelopers/videos/f8-201...