You fail to understand selection pressure. AMP is necessary now for a competitive ranking. This is not a small matter. Moving up or down a single space in searc

You fail to understand selection pressure. AMP is necessary now for a competitive ranking. This is not a small matter. Moving up or down a single space in search engine results can be the difference between a successful startup and washing dishes for a living. Very quickly, a strong selection pressure can establish a trait "at fixation", as biologists say. When this happens, AMP just is the web.