Much of the general public isn't hip to the reality that their "favorite brands" engage in unethical and abusive practices. They're either unaware or willing to

Much of the general public isn't hip to the reality that their "favorite brands" engage in unethical and abusive practices. They're either unaware or willing to give them a free pass, because "they like them". This has changed a bit with the backlash against amazon, but hasn't gone far enough. Lots of people are unable to look past the convenience to them personally. You saw this with Walmart: "they have great prices, and I can get everything cheaply in one place". I have friends with extremely progressive views on employment that love Musk and Tesla.