Amazon desperately needs to fix their completely broken third-party marketplace. There are entire categories of products I simply won't buy from Amazon as its n

Amazon desperately needs to fix their completely broken third-party marketplace. There are entire categories of products I simply won't buy from Amazon as its near impossible to find anything that even approximates an authentic listing with genuine reviews. Yet Amazon does nothing. Amazon genuinely doesn't care that their customers are regularly getting ripped off, given they get their cut regardless. The depressing thing is that there's probably some Amazon employee sitting at a desk in Seattle or somewhere, who keeps a meticulous model that tracks and compares their losses from returns on fraudulent listings vs. what it would cost them in effort and what they'd lose in commissions from actually doing something about the issue, and Amazon execs have basically decided that since they're making more money from running a marketplace that enables fraud, its somehow justified to continue enabling fraud. Its basically the same situation as that Ford Pinto case from the 80s where Ford used a cost-benefit analysis to decide that it would be cheaper to settle cases where people were injured or died as a result of a faulty fuel-system, rather than redesign said system. Hopefully at some point another marketplace with much higher standards and far greater customer protections will emerge and eat into Amazon's market share forcing them to take the issue seriously.