Many successful startups have been founded by teams of 2 or 3 people and often one of them is a non-technical person. Heck Steve Jobs is no coder himself - http

Many successful startups have been founded by teams of 2 or 3 people and often one of them is a non-technical person. Heck Steve Jobs is no coder himself - http://arstechnica.com/apple/news/2006/10/5672.ars http://arstechnica.com/apple/news/2006/10/5672.ars. Even when you just get started, there are plenty of things for a non-programmer to do - as Spencer Fry has elegantly laid out - http://spencerfry.com/whats-a-non-programmer-to-do http://spencerfry.com/whats-a-non-programmer-to-do I think the value is in finding someone with complementary skill sets, so that you two can "fight back to back" as I like to say. If you're introverted, you want someone who can sell to customers, investors and talk to the press. If you're disorganized, you want someone who can keep all the numbers together and keep projects moving forward. If you've got no design sense, it would help to find someone who can push pixels and has a sense of artistry. In general, I'd focus on finding a legit person, rather than finding someone who has a "good idea".