Blog more often, and blog about you using your tool to solve problems. Use titles that don't talk about your tool, but about the problem you're solving in the a

Blog more often, and blog about you using your tool to solve problems. Use titles that don't talk about your tool, but about the problem you're solving in the article. It's likely people will search on google for these problems, find you post and thus try out your tool. Also, post your blogs ton HN/Reddit, 1 every n posts will hit.