I think a big part of the problem is lock-in! How easy is to migrate all your data from one service/app to another? We actually have alternatives across differe

I think a big part of the problem is lock-in! How easy is to migrate all your data from one service/app to another? We actually have alternatives across different products, it's just people are lazy or even worse, it's not possible. Facebook exported my data and then what? With an easy way how to move your account data, the best products would win.