Hi Brad, You are 100% correct in your analysis here. One of the biggest problems from the merchant's perspective is being able to be successful with these tool

Hi Brad, You are 100% correct in your analysis here. One of the biggest problems from the merchant's perspective is being able to be successful with these tools and actually benefitting in the long run. They need a way to be able to test these deals to see how they are working for their business and then measure if these deals are driving traffic and revenue and continually tweak them. For services based businesses, being able to fill last minute availabilities instead of selling vouchers that can be used at anytime are also extremely critical to sustainability. Without this, this advertising method won't be able to serve these local businesses. These are the very things we are focusing on at bTreated. Thanks for the great food for thought! Andrew Hersch COO bTreated