That's what my second paragraph was trying to say, if you're doing multiple deals per day and targeting those based on the demographics you collect then it is i

That's what my second paragraph was trying to say, if you're doing multiple deals per day and targeting those based on the demographics you collect then it is in fact a more targeted approach. My current understanding is that it's just one deal per day, per city. If you're saying it's one deal per day, per city, per person then that's quite different and more interesting. I'm in Winnipeg, Manitoba, Canada. Smaller (~700,000 people) AND newer (I think Groupon showed up a couple months ago?)