While I'm not sure why Mad will cease publishing exactly, I'm wondering what we can do to keep weird and edgy stuff afloat. Millenials and up are really missing

While I'm not sure why Mad will cease publishing exactly, I'm wondering what we can do to keep weird and edgy stuff afloat. Millenials and up are really missing out badly, and I'm blaming WWW economics as they have developed, along with the monopolistic sales channels and our reluctance to buy any online publication at all. Mad is even pretty mild/mainstream compared to the stuff we had in the 90s (in Germany at least). What option does an author/artist have today to make a buck with his works? Wasn't the WWW supposed to enable easy publishing for everybody?