It definitely is true you can increase revenue. The 3x part is pretty subjective, depending on what you were doing prior. Once you hit 10 minutes, you are allo

It definitely is true you can increase revenue. The 3x part is pretty subjective, depending on what you were doing prior. Once you hit 10 minutes, you are allowed to put (as far as I know) as many ads as your viewers will put up with - but it has to hit the 10 minute mark.