I just spent an hour yesterday explaining to a coworker that correlation != causation, data and statistics can easily deceive, and that most published study fin

I just spent an hour yesterday explaining to a coworker that correlation != causation, data and statistics can easily deceive, and that most published study findings are likely incorrect. It was a little soul-crushing, therefore, to run across this headline and simultaneously hear an uncritical summary of this study on NPR this morning... Said coworker told me, after seeing that correlation != causation, that she was never taught that in school. I replied that likely she had but that the concept is easy to forget and almost never reinforced in daily life. Thinking about it today, it seems like nearly all marketing efforts try to convince the intended audience that correlation == causation.