3 ms·
It's the fastest growing, but the average ARPU is much less than that of US / Canada.
by JMTQp8lwXL 7y ago
It's the fastest growing, but the average ARPU is much less than that of US / Canada.
- carlosdp 7y agoExactly! Why is that? Part of it is lower income per capita, sure. But Facebook and friends did the math and it turns out you can increase that ARPU quite a bit if you give them a way to actually pay for things online, which they largely lack at the moment!