I think the real issue here is an improper definition of the word “buy” from a truth in advertising perspective. I think if a company says you are “buying” a di

I think the real issue here is an improper definition of the word “buy” from a truth in advertising perspective. I think if a company says you are “buying” a digital good, then that good than access to that good should be required to be perpetual, irrevocable, available offline, and enable the user to back up to their choice of media. This doesn't preclude the use of DRM in its entirety but is very close to the experience of buying and owning physical media, which I think meets the common perception of what "buying" means. For companies wanting to use the current DRM paradigm, they should be required to use an alternate, accurate term such as "license." Of course this is becoming increasingly academic with the rise of subscription services, where I think all parties are aware that content is impermanent and the relationship is defined month to month.