"Surely, the name of the site should be the first thing (and in many cases, the only thing) in the title of the home page." Surely, this man has investigated k

"Surely, the name of the site should be the first thing (and in many cases, the only thing) in the title of the home page." Surely, this man has investigated known facts about SEO before making this lengthy blog post about it. Surely? The domain name alone will give you more then enough to go on regarding searchability for the name of your site. Several studies have shown that putting the branding last achieves better results for relevant searches than putting it first.