Funny that Evernote had an impact on me wanting to do a Freemium business model back in the day, but maybe I shouldn't have valued their public advice as much a

Funny that Evernote had an impact on me wanting to do a Freemium business model back in the day, but maybe I shouldn't have valued their public advice as much as I did. Their CEO gave a talk that I can't find right now with some nice graphs that showed freemium working for Evernote at the time. Anyone able to find that talk?