3 ms·
> and you've designed so much for Apple-- computers, fonts, even Apple Park-- what would entice you to leave? Designing things for not Apple. Not designing for
by zild3d 7y ago
> and you've designed so much for Apple-- computers, fonts, even Apple Park-- what would entice you to leave?
Designing things for not Apple. Not designing for just 1 brand anymore.
- JustSomeNobody 7y agoThis. Designers and creatives move on eventually because they have to to get the juices flowing again. Even Ive was constrained by "what it means to be Apple." Now, he doesn't have that constraint. And no, I don't think he alone fully got to design what it meant to be Apple.