> I think you're severely underestimating not only the effort Not at all. I'm simply pointing out that there is also a cost to outsourcing, in the form of risk

> I think you're severely underestimating not only the effort Not at all. I'm simply pointing out that there is also a cost to outsourcing, in the form of risk. This is especially relevant in an industry like ad-tech, where a bad actor can taint a brand.