At one point reddit had an inconsistency between the normal interface and the one shown to advertisers. This revealed that the counts in the normal interface we

At one point reddit had an inconsistency between the normal interface and the one shown to advertisers. This revealed that the counts in the normal interface were being suppressed by a factor of 10, likely related to keeping the posts off of /r/all. I guess an alternate explanation is a 10x inflation in the advertising interface, but that would be defrauding the advertisers.