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It is marketing 101. These are things that have been talked about in "Influence: The Psychology of Persuasion" by Robert Cialdini. The examples used in the book
by sharmi 7y ago
It is marketing 101. These are things that have been talked about in "Influence: The Psychology of Persuasion" by Robert Cialdini. The examples used in the book to illustrate these concepts are from across the 20th century.