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Is this astroturfing? I thought the term referred to fake grass roots movements (Astro Turf being the brand name for that fake grass you sometimes see). As a p
by subsubsub 7y ago
Is this astroturfing? I thought the term referred to fake grass roots movements (Astro Turf being the brand name for that fake grass you sometimes see).
As a previous commenter said, this is more like grey/blackhat SEO.
- jjeaff 7y agoNo, the term predates fake grass roots movements. It comes from using fake grass to cover up an ugly yard. So creating fake or useless media attention to distract or cover up something you don't want people to see.
- zamadatix 7y agoGoogling around I can't find anything that agrees with this but I see an overwhelming number of sites referring to the origin as related to the grass roots meaning with the popular origin from Lloyd Bentsen in 1985. Not that it couldn't have just been overrun since that time I just couldn't find anything to support your claim.
- optimuspaul 7y agoThe term does not predate AstroTurf, the fake grass.
- dang 7y agoOk, we've taken the astroturf out of the title above.
- evan_ 7y agoI chose "astroturfing" as it seemed like the best way to describe what he's trying to do succinctly enough for a brief title. FWIW, whoever he hired to do this does seem to also be doing stuff that more traditionally falls under the "astroturfing" umbrella: https://www.quora.com/What-are-some-facts-about-Dr-Paul-Drago-Charlotte-NC-that-people-don-t-know-about https://www.quora.com/What-are-some-facts-about-Dr-Paul-Drag...