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Absolutely, but the author is not wrong in general about DAAS, and that there are many, many DAAS opportunities that have nothing to do with violating individua
by jonahbenton 7y ago
Absolutely, but the author is not wrong in general about DAAS, and that there are many, many DAAS opportunities that have nothing to do with violating individual people's privacy.
- usgroup 7y agoI’d temper the “many opportunities” with, “about as many as there are use cases for data that people understand”. After 6 months of failing to hire in Lisbon a company I know still won’t spend 3k to work out what the local market expects from the sort of job they advertise through a representative sample survey ... they fully understand why it’d help, it’ just esoteric to them . Unfortunately this is pretty normal . There are more good uses for data than there are good users.
- akudha 7y agoCan you give a couple of examples of such DAAS opportunities?
- jonahbenton 7y agoI would suggest a way to look at DAAS is through the lens of what has long been called "Decision Support", and apply it to what might now be called "microdecisions." So- think about the personal microdecisions you make on a daily basis, especially the small ones- shopping/cooking/eating; cleaning; dressing; commuting; etc- and appreciate how many of those are not data-driven, are rather just based on assumption, habit, history, etc. Appreciate how many things one wonders about, idly, throughout the day, in regard to those microdecisions. With some reflection it's easy to see that having various kinds of data would lead to your making different micro decisions. Some of those microdecisions can substantively impact things that are important- health, wealth, happiness- so will become business opportunities. Apply that to microdecisions made in the course of work...