Also keep in mind that unroll.me actually was just a convenient tool for unsubscribing from marketing emails. At first. Then the founders stumbled into it's po

Also keep in mind that unroll.me actually was just a convenient tool for unsubscribing from marketing emails. At first. Then the founders stumbled into it's potential worth when the access required for that purpose was secondarily leveraged for marketing intelligence purposes, and was bought by (what's currently) Slice Technologies. Even when companies aren't using dodgy tricks, you've got to keep an eye out for ways they could if they felt like it.