Could it be anything otherwise? For any given search term there may be millions of results but only 50 or so will make the first page. No matter what you do, yo

Could it be anything otherwise? For any given search term there may be millions of results but only 50 or so will make the first page. No matter what you do, you can't expect to be one of those 50. We've reached an era when you can't simply rely on the search engine to do your marketing for you. You'll have to do the traditional route of marketing where you take the responsibility of getting the word out on your product. This is similar to YouTubers complaining when their traffic takes a nose-dive because YouTube tweaked some recommendation algorithm. In other words, this is what the long-tail looks like.