I was just reading another excellent piece from Joel Spolsky on the subject: https://www.joelonsoftware.com/2000/05/12/strategy-letter-i-ben-and-jerrys-vs-amazo

I was just reading another excellent piece from Joel Spolsky on the subject: https://www.joelonsoftware.com/2000/05/12/strategy-letter-i-ben-and-jerrys-vs-amazon/ https://www.joelonsoftware.com/2000/05/12/strategy-letter-i-... Almost 20 years old, but still relevant.