It was a very thin ruse, but there's no real conspiracy theory required. The original iPhone was a beta product rushed to market to make everyone else look "las

It was a very thin ruse, but there's no real conspiracy theory required. The original iPhone was a beta product rushed to market to make everyone else look "last gen". The final APIs, SDK, store infrastructure, and so on was simply not ready. And yes from day 1, rumors were a SDK was coming.