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Aren't all search ads, essentially hijacked keyword driven as most users do not expect ads there when they look for information?
by gingabriska 7y ago
Aren't all search ads, essentially hijacked keyword driven as most users do not expect ads there when they look for information?
- astatine 7y agoSure. I wonder if this will lead to the interesting question - is the use of trademarked words as keywords by the competition fair use? Or will trademarks be disallowed from such use in the future with only the trademark holder being permitted to use them.