There was a period in the video game industry, right at the tail end of the arcade era, where video games were launched in the arcade in order to boost sales of

There was a period in the video game industry, right at the tail end of the arcade era, where video games were launched in the arcade in order to boost sales of the games in the console market. I imagine Amazon and Netflix will look to a similar strategy with movie theatres in order to boost demand for both individual films and their services in general.