The hardcore gamers in E3s audience can and will smell BS. The problem is generally all developers have to go off of is the vertical slice, generally created ri

The hardcore gamers in E3s audience can and will smell BS. The problem is generally all developers have to go off of is the vertical slice, generally created right during E3 and before a lot of the games systems are in place. If you go and tell the whole truth about a game in the development stage, it’s like showing a trailer for a movie without a lot of the VFX actually completed, or even worse. The business wants to know how much hype they can build around a game, and how much money to spend on marketing. And the big titles tend to treat their audience as idiots, because the marketing department tends to treat them as such. There’s a better way, but it goes against how so many companies especially big publishers do things.