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If you decide to approach people to find out about their business problems, they'll take you much more seriously if you already have some knowledge of their ind
by greenyoda 7y ago
If you decide to approach people to find out about their business problems, they'll take you much more seriously if you already have some knowledge of their industry. They're not going to have confidence that you can solve (or even understand) their problems if you don't know the first thing about what they do.
I'd guess that every industry has its own specialized news sites (something like TechCrunch.com, but for bankers or civil engineers). You could try finding some of these on the web and reading them. You can also learn a lot about different industries by reading a good business paper, like the WSJ or the business section of the NY Times. There are also locally oriented news sources, like Crain’s New York Business.
- mattmanser 7y agoA lot of industries still have trade magazines. I've not been consulting for big business for a while, but often if you went into a large organization they'll have a copy of trade magazines related to their field(s) in their reception. A quick google shows there's still lots of trade magazines in print, so I assume it hasn't all migrated online because of their specialization.