It's really important for many companies to know what sales they want to leave on the table. You can't be all things to all people, and if you don't know who y

It's really important for many companies to know what sales they want to leave on the table. You can't be all things to all people, and if you don't know who you want as a customer, it's frequently a bad experience that sucks time, energy, and attention from building the core business. I totally understand why people don't want to build a relationship with a sales person. However, I don't want transactional customers, which is how I perceive them. Again, reasonable from both sides. You shouldn't try to sell to everyone.