4 ms·

I think the problem with this is the same problem with email marketing. It doesn't mean that marketing on Instagram doesn't work. I know people who have thousa

I think the problem with this is the same problem with email marketing. It doesn't mean that marketing on Instagram doesn't work. I know people who have thousands of subscribers and can't sell $1000 of stuff and then there are people with 1000 subscribers that can sell $50k worth with a single email. It all comes down to the relationship with your list (I guess in this case your followers). If your list trusts you and trust is easy to gain by giving a lot of value + authority, they will buy from you. Think if your best friend tell you to get "X" and he is an expert too then chances are you will try "X" even if doesn't make sense at the moment. On the other hand if a random stranger tells you to do it, you will need a lot of convincing and still you'll be looking for ulterior motives before making that purchase.

giancarlostoro 7y ago
This makes sense. Back in 2010 I had a strong following on Tumblr and I realized years later I could have easily sold products and made decent cash so many of my followers had a personal connection with me due to chatting on different platforms and getting to know me. But I didnt want to "sell out" so I never shoved ads on my blog or spammed products. That seems to be a thing I see moreso on YouTube and IG anyway. Sure some artists would advertise swag they were selling on Tumblr from time to time but they make awesome art why shouldnt they be allowed to sell swag? Artists got to eat too.
- superasn 7y ago
  Yes also selling word has aquired a really bad connotation mainly because of these influencers pushing unnecessary stuff on to their list. But selling can also be giving your list what they signed up for at a price that they will not get anywhere else. Which is also very important to keep niches and not to try and sell dog training videos to a person who signed up for piano lessons (yes poeple can do that)

giancarlostoro 7y ago

This makes sense. Back in 2010 I had a strong following on Tumblr and I realized years later I could have easily sold products and made decent cash so many of my followers had a personal connection with me due to chatting on different platforms and getting to know me. But I didnt want to "sell out" so I never shoved ads on my blog or spammed products. That seems to be a thing I see moreso on YouTube and IG anyway. Sure some artists would advertise swag they were selling on Tumblr from time to time but they make awesome art why shouldnt they be allowed to sell swag? Artists got to eat too.

superasn 7y ago
Yes also selling word has aquired a really bad connotation mainly because of these influencers pushing unnecessary stuff on to their list. But selling can also be giving your list what they signed up for at a price that they will not get anywhere else. Which is also very important to keep niches and not to try and sell dog training videos to a person who signed up for piano lessons (yes poeple can do that)